With the Leader system, you can immediately find advertisement results for any date range. You’ll know the number of leads, their sources and the profit from the activity. The system enables you to mark care-pending statuses for every lead, marking closed deals, including transaction amounts. It is also possible to match a lead with a sales representative, and see agents’ performance of any activity.
The integration of all incoming leads, segmented according to source, along with the ability to view sales results, allows you to judge whether the advertisement has achieved its goals. In addition, it is possible to measure every tool in the advertisement to ascertain whether it is in accordance with pre-defined goals. The data received allows you to measure the ROI from the campaign and maintain profitability.
A filtering mechanism for duplicate applications recognizes a returning client and allows you to view a history of the different leads, including additional details of client communications, which representative took care of them, the status of the lead, and whether a sale was made.
All campaign managers can receive updates of potential clients’ details, including their email addresses if required, and can connect to the system via smartphone in order to continue handling the client.