Terms of Service – Leader App for Google Integration
This app is developed and provided by Leader, a business analytics and lead management platform. The purpose of this app is to enhance your advertising and reporting experience through secure integrations with Google services.
Scope of Access
Leader connects to your Google account only after you approve access via the secure OAuth process. The app may access Google Ads accounts to:
- Create conversion actions for reporting business outcomes (e.g. form submissions, phone leads, purchases).
- Send offline conversion events (based on lead data already managed in Leader).
- Read campaign performance data such as ad spend, keywords, and conversions for reporting purposes.
Leader does not modify or manage campaigns, budgets, audiences, or ads in your Google Ads account.
Who Can Use This App?
This app is available exclusively to active users of Leader’s platform. It is not a public tool or utility for general use.
Privacy & Data Handling
All data accessed through this integration is handled securely and only used for the intended purposes of conversion tracking and reporting. For more details, see our Privacy Policy.
Revoking Access
You can revoke this app’s access at any time via your Google Account connections.
