What makes Leader unique

We provide technologically advanced features that allow you to manage leads professionally and create more profitable campaigns.

Online advertising metrics

The ability to monitor campaigns and advertising tools in real time enables the execution of successful campaigns.
Identifying profitable trends in real time allows you to direct your resources to the most profitable center and generate maximum advertising profit.
Customized segments can be created for any media activity and every advertising tool.

web forms and phone calls alike

Recognizing the connection between a phone client and an internet client, including presenting the client’s history in the system.
In addition, it is possible to see the caller’s information even prior to receiving the call, including personal details and customer care status.

It is also possible to listen to recorded conversations to improve sales and marketing operations.

User friendly interface

On any device you choose, the Leader system will provide you with a clear and convenient interface. You can navigate easily between campaigns, leads and clients and view all important data in a simple and straightforward way.

Advertising agencies and portals can provide a personal interface to the client, including all CRM capabilities. This is an added value for better sales and marketing management, one which your client will appreciate and cherish.

General features

With the Leader system, you can immediately find advertisement results for any date range. You’ll know the number of leads, their sources and the profit from the activity. The system enables you to mark care-pending statuses for every lead, marking closed deals, including transaction amounts. It is also possible to match a lead with a sales representative, and see agents’ performance of any activity.

The integration of all incoming leads, segmented according to source, along with the ability to view sales results, allows you to judge whether the advertisement has achieved its goals. In addition, it is possible to measure every tool in the advertisement to ascertain whether it is in accordance with pre-defined goals. The data received allows you to measure the ROI from the campaign and maintain profitability.

A filtering mechanism for duplicate applications recognizes a returning client and allows you to view a history of the different leads, including additional details of client communications, which representative took care of them, the status of the lead, and whether a sale was made.

All campaign managers can receive updates of potential clients’ details, including their email addresses if required, and can connect to the system via smartphone in order to continue handling the client.

Web forms and phone calls

Using a pixel or add-on for WP systems, it is possible to receive data from any web form directly to the Leader system. You can define an unlimited number of fields for your campaign, according to your landing page or web form.

Using smart virtual numbers and recordings, it is possible to receive phone calls into the system, to include a phone number in the advertisement and know exactly which campaign generated the phone call. In addition, it is possible to listen to the calls in the system for monitoring purposes.

The system recognizes a connection between phones and web forms and present a history of multiple leads from the same individual.

Get data about keywords and tools in your campaign

Along with your referral information, you can also receive important details about campaign tools, such as keywords, the ad that generated the lead and any feature you choose to help provide more complete data about the lead source.
This information is added to the lead file and offers more data on the received lead.
Data is obtained for leads from both web forms and phone calls.
Sample data from campaigns Google AdWords: arrival source, campaign, ad group, keyword, ad position, ad, device, geolocation, arrival method, landing page.

You can transmit conversions of phone leads (phone calls) to Google Analytics and to Google Ads.

WordPress plugin

The WP plugin allows you to build a landing page without the help of a programmer and get the same level of measurement as the major advertisers.

Types of users in the system

Advertising agencies and media acquisition
Manage multiple campaigns for every customer and provide a personal interface for the immediate receipt of all leads. The system controls the advertising tools up to different components in the same media.
Companies and brands
The ability to receive real-time data on all business leads including sales data, enables you to improve online marketing and sales. In addition, it allows to see the direct revenues from each source including data on the sales of each representative in the company.
Indexes and portals
Connect the web browser directly to the business owner advertising via forms or phones, and receive all information on referrals received. Enjoy receiving both web and phone leads.
Lead marketers
Enjoy receiving both web and phone leads. The system can determine different prices for leads, according to customer type or activity. In addition, the client is given access to an interface for receiving all leads in real time. Lead marketer can see their share of revenue out of the total leads and the invoice amount for every client separately. The system recognizes double leads and also allows manual reclamation.

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